Metro Brokers Gen X Cory Schwab is big on being found on the web

by: Mark.Eibner - View Profile on 2008-06-04 @ 11.43:36 am Leave a comment »

MetroBrokersTV :Cory Schwab of Metro Brokers Absolute Faith Realty talks about technology, tools and the genx geny producer. Today we are speaking with Cory Schwab from Metro Brokers, Metro Center Absolute Faith Realty and Cory, you are relatively young practitioner in the business. What areas do you specialize in?

Cory Schwab: I specialize in residential and investment properties.

MetroBrokersTV :How is that being going?

Cory Schwab: It has been going real good. It is a great time to be in the market right now.

MetroBrokersTV :Particularly if you are an investor as well I would imagine.

Cory Schwab: Exactly, especially if you are an investor there is a ton of property out there, there is a ton of property that needs some improvement and I think it is a great time to be buying.

MetroBrokersTV :And these guys look at primarily at foreclosures or they just looking to pick up things low coming and low.

Cory Schwab: A little bit of both, some people look at the foreclosures especially the ones that would want to do little bit of the fix and flipping and also I have some investors that are looking to pick up multiple units in the same area and hope so if later redevelopment in you are doing some rentals right now.

MetroBrokersTV :What led you to this line of work?

Cory Schwab: Just basically my own interest in Real estate. My partners and I and a couple other business started looking at some different properties and we thought it would be great to have somebody that was in the know and that could kind of come in from the back and do a lot of our own investing.

MetroBrokersTV :If they mention you are young practitioner, you are 30-years-old. Do you feel that that gives you an advantage in this business?

Cory Schwab: I think that biggest advantage would be just using that technological tools that are out there for us or our generation is little bit more comfortable as far as the web as far as using some PDA, some wireless applications, those types of things.

MetroBrokersTV :Well, now that you have mentioned that what hard ware do you think is essential for doing Real estate today?

Cory Schwab: I think just web presence is the biggest one. Consumers right now, are doing a lot of their own research. They are checking out houses before they even contact Realtors so if your presence is out on the web right now it is a great time to be pulling in those people and you can help them do the searches. You can help guy them to their sites where they can get more information, there is a lot of places out there that they can get a lot of the background information that they used to go to Realtors for. So we here for it all focus them in a right direction, make sure you are find in the right property.

MetroBrokersTV :Are you a guy who is on the web a bit using the Zillows and the red fins and things like that utilizing that information.

Cory Schwab: I definitely utilize all that information. I take when I am doing competitive market analysis. I take every thing I can find, the more information I feel the better you are able to present to your customers. They are looking for somebody who is an expert so you mind us well, got out there and use all the different engines you can.

MetroBrokersTV :How about a mentor, did you have one coming up?

Cory Schwab: Mentor would be D Faith Tharan from Metro Brokers Absolute Faith, Realty. I am actually working under her right now. She has been on the business about 9 or 10 years and she has been really helpful.

MetroBrokersTV :How about attracting new business? What strategies can you pass on other to people?

Cory Schwab: Most of my business comes from referrals, and I do a little bit of direct marketing whether it be webcast type of e-mails or direct mail.

MetroBrokersTV :You talk to a lot of people, you meet a lot of people, what do you think or what is your kind of forecast for the industry?

Cory Schwab: For the industry overall like I said people are looking, they are getting a lot of information on their own on the web. But as far as the forecast in the market I feel like come and beginning of next year we are going to start to see a lot of people there were squeamish towards the end of this year about buying and selling. I think we are going to see a lot more of movement early 2008. It is a great time to be out there in the market right now.

MetroBrokersTV :Cory, thanks for being with us. Great having you.

Cory Schwab: Nice to meet you.